EDUCATION

Data analysis has become an indispensable area of business. Knowledge of statistics and methodology helps researchers, marketing teams and managers of all levels to properly analyze data and accordingly make important business decisions. And not only that, an individual who adopts the knowledge and skills of statistical data processing will have a different view of the project management, and hence to obtain more precise and quality information to which he wishes to come.

Data analysis in quantitative research is an intensive training of organisations and individuals that would like to carry out statistical data analysis on their own IBM SPSS platform. Also, this training is for those who need knowledge in statistics and quantitative research methodology in order to properly interpret the results of reports.

What are the program goals?

To qualify attendants to make a scheme of research on their own
To qualify attendants to use IBM SPSS platform on their own
To learn how to use the elemental techniques of data analysis
To learn how to interpret the results of analysis precisely

The course content:

Quantitative research introduction
Quantitative research methodology
Questionnaire design for quantitative research
Basic work procedures on IBM SPSS platform
Work in basic program windows: data view, variable view, data entry
Data transformation, ranking, sorting and data filtering
Elemental procedures of data analysis: descriptive data analysis
Statistical conclusion: testing correlation and mean differences
Results treatment
Results interpretation

Who can benefit from the training course?

Market and public opinion researchers, politics and sociology researchers
Data analysts in marketing, finance, sales, research sectors …
Managers at all levels (low, middle, top)
Researchers and scientific workers
All subjects who want to develop their knowledge and gain competitive advantage in the market

Prerequisite for the successful attendance of course is elemental computer knowledge and work with tables.

Time and place

Education process can be held in yours or ours premises at the agreed time. Training courses are organized in small groups (up to 15 attendances).

Data Analysis in Quantitative Research

Data analysis in quantitative research is an intense education process designed for organisations and individuals who need advanced multivariate techniques for the data analysis on IBM SPSS platform. This training is for those who need knowledge in statistics and quantitative research methodology in order to interpret properly the results of reports.